1.Emphasize your products' significance. How can your product improve the lives of its users? Instead of giving them a list of product benefits, create a video of case studies and client testimonials. Make sure the content of your videos are credible enough in persuading viewers to make a purchase.
2.Improve your customer service. Go the extra smile to make your current customers happy. Happy customers tend to share their wonderful experiences to other people who could be future patronizers of your business. Apart from dealing with your customers’ concerns in a friendlier manner, provide gifts or rewards to your loyal customers.
3. Do not zero in on profits. Focus on your customers’ needs. Aim at providing customer satisfaction. A satisfied customer can turn into a regular or a loyal customer. Just like happy customers, loyal customers tend to promote your product for free.
5. Establish a sense of community. Consumers generally patronizes a business that can connect to their emotions besides understanding their needs. Moreover, they want to be a part of a business that enables them to help other people or give back to the society.